JAM Collective Media Spot » sports bras http://jamcollectivemediaspot.com Press Coverage Archive for JAM Media Collective Mon, 02 Nov 2009 19:09:28 +0000 en hourly 1 http://wordpress.org/?v=3.0 Girl Gear Review: Moving Comfort Sports Bras – Competitor.com http://jamcollectivemediaspot.com/2009/moving-comfort/girl-gear-review-moving-comfort-sports-bras-competitor-com/ http://jamcollectivemediaspot.com/2009/moving-comfort/girl-gear-review-moving-comfort-sports-bras-competitor-com/#comments Tue, 20 Oct 2009 11:42:31 +0000 Kevin D. Fox http://www.jampresshits.com/?p=171 diana-150x150With most athletic companies it seems that the major engineering and design efforts go into big-ticket items such as tops, bottoms and shoes. Sports bras are often an after thought, with many companies using the same design over and over again and adapting colors and patterns to match the tops, bottoms and shoes.  Most women will agree that no matter our size, sports bras are an important part of our athletic wardrobe.

While Moving Comfort does design tops, bottoms and accessories, the majority of its resources go right into its sports bras. For evidence of this, check out their website at Movingcomfort.com. The first category, usually reserved for a company’s standout product, is its sports bras. The site also features an interactive bra finder.
I got a chance to try out three different sports bra styles:

alexis-150x150
Alexis Printed Bra ($36): This bra was the most fun one I tested. At a cost of only $36, it is also one of the most affordable fashion sports bras I’ve received. The first time I got to wear the Alexis was on my first run on a cruise in the Eastern Caribbean. Normally, I’m not comfortable wearing a sports bra with nothing over it. But on a cruise jogging-path, it was not only appropriate, but also necessary because of the Caribbean heat. The fun design and flattering shape make you feel like you’re wearing a cute bathing suit top without worrying about a lack of support. This is the perfect sports bra if you’re looking to run by the beach (or on a cruise) while only wearing a sports bra and shorts.

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]]> http://jamcollectivemediaspot.com/2009/moving-comfort/girl-gear-review-moving-comfort-sports-bras-competitor-com/feed/ 0 No-Bounce Sports Bras for Bigger Busts – WeightWatchers http://jamcollectivemediaspot.com/2009/moving-comfort/no-bounce-sports-bras-for-bigger-busts-weightwatchers/ http://jamcollectivemediaspot.com/2009/moving-comfort/no-bounce-sports-bras-for-bigger-busts-weightwatchers/#comments Tue, 20 Oct 2009 11:26:45 +0000 Kevin D. Fox http://www.jampresshits.com/?p=163

As much as it can be a blessing to be generously endowed, an energetic workout can be painful. Read up on the science behind the bounce, and discover how to buy the best bra for the job.

Finding larger bras for vigorous activity is a tough proposition. And yet, the right bra can make the difference between a walker and a jogger, or a woman who sticks with her exercise regimen and one who gives up.

“Breast size and pain caused by exercise can be a real barrier to women doing exercise,” believes Joanna Scurr MD, a sports scientist at the University of Portsmouth in the UK who pioneered the study of breast movement.

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